We have been running u_t_r now for the past 6 months, and it has given us an opportunity to find our feet a little and begin to understand our product and processes.
In this time we have been focused on producing ‘off the bike’ apparel for the cycling community, the reason for this being that cycling provided an outlet for exploration, activity, and wellbeing, all whilst doing so under your own power - something that greatly appealed to us.
What we have come to realise is that there are many aspects and pursuits in our lives that also provide these outlets. Whether is hiking the mountains or walking the streets, hitting the gym or cycling the roads and trails, its about embracing movement as a means of discovery.
Going forward we want to design and produce products under the u_t_r banner that embrace this ethos and culture.
We will of course strive to supply the best quality products that we can along side expanding our product range.
Thank you to everyone who has supported us so far you have all been amazing… we look forward to what the future holds for u_t_r and are excited to share this journey with you all.